Online Assessment Essay Example | Topics and Well Written Essays - 1000 words

Online Assessment - Essay ExampleRESPONSE 1 Samba Bank uses ii Cialdini weapons of influence (Polanski 1-6), which includes reciprocality and scarcity intentionally. Notably, reciprocity dictates that whenever we receive range, we get an impulse to give value blanket (Cialdini 3-8). Indeed, in some cases, we may even get inspired to give back more value than we received. Indeed, whenever we receive value free in the tradeing, it is for impelling reciprocity. Hence, we have so many promotions, discounts, and gifts in the market to trigger us into buying more (Cialdini 3-8). In the case of Samba bank, this weapon applies where the bank hospitalizes customers with costly kinds of coffee, dates, and chocolates, which get customers satisfaction. The reciprocity effect is that the bank will maintain its customers and encourage them to do more transactions. As branch manager, I also use this weapon mostly when dealing with a customer who is forbidden of the country and his convictio n deposit has matured. I seek to satisfy such customers when they call the bank for a restoreal instead of following the formal paper work process of renewal. As such, I renew their accounts over the phone and wait for their signatures until they come. Hence, I satisfy their needs with an aim of maintaining them and gaining reciprocity when they return. Moreover, I fade out customers accounts while they are abroad if the cause to freeze was a simple issue like decease of their ID. In this way, the customers will be able to use the account while travelling and update their ID when they return. This results to reciprocity as such customers invest in the bank for a long time. I also batten that customers seeking business loans get the funds within a laconic time with an aim of gaining reciprocity when their businesses grow. Scarcity is other weapon used in Samba bank to derive a cognizance that a financial product or service is limited or diminishing thus, creating more pick ou t for the product (Cialdini 199-207). Indeed, the scarcity weapon creates promotions, which seemingly end at a certain time however actually never ends. They only encourage more sales at the end of the promotion time (Cialdini 199-207). In Samba bank, there are random quips to attract more customers to the bank or development the cash flow. Indeed, the bank offers a chance for customers to deposit smaller amounts than normal to elevate their accounts. For example, the bank allows customers to upgrade from the Blue to Gold segment on depositing only $ 25000 instead of the normal $75000. This compels customers to deposit in their accounts with money from other banks thus increasing Sambas cash flow. Moreover, the bank offers the customers a chance to enchant free credit card life at no annual fee for a short period. This attracts new customers to the benefit of the bank. RESPONSE 2 Samba bank uses various marketing strategies that relate to the concepts/theories in Arielys Predic tably Irrational book. Such concepts include the cost of zero cost concepts and the power of determine concept. The concept of cost of zero cost implies that humans consider losses and profits before buy but when some occasion is free, customers do not consider the losses (Ariely 50-56). Indeed, customers get the perception that the product on offer has more value than its face value. Indeed, people would wait for long to get a free thing (Ariely 49-54). As such, this concept is very powerful in triggering customer

Leading a team through a period of change Essay

Leading a team through a period of intensify - Essay ExampleLeadership, essentially a deductive reasoning of arts, reflects individual experience, understanding, values and capabilities, interacting with situations where, realistically, there is rarely an ideal solution. Success as a leader, so often results from the remarkable originality of individual responses, rather than by following established precepts, without sufficient thought to context and circumstances. This does not designate that todays leaders cannot learn from their predecessors or, for that matter, blithely ignore what is currently reckoned to be best practice (Adair. 2002). Clearly, the distilled wisdom and experience of generations of leaders - self-made and otherwise - and the lessons to be drawn from those presently operating in conditions akin to our own, are invaluable sources of acquisition for anyone in a lead role, in the dramatically changing and many-sided world of business. Effective leadership mu st include the intellect, temperament, core values, energy and courage of the individual leader. More recently, the conveniently distorted, or logic of political correctness has also sought to exclude spirit, by concentrating inappropriately upon nurture, as the predominant, if not sole, determining(prenominal) of leader effectiveness (Belbin, 2004). Traditionally, future trends and events have been projected as extrapolations of past events and data. Based on the predate that the future is the product of the past, planners have developed such forecasting techniques as trend extrapolation and econometric modeling. processed as these methods are, their performance in the last several decades has been far from satisfactory (Bridges, 1995). The primary role of the leader, at heart the organizations executive director structure, his or her degree of formal, positional authority, as well as the nature and dynamics of the counselling hierarchy itself, are all major potential influ ences in creating the boundaries that must be coped with. The speedy, essentially organic nature of the burgeoning inter-departmental relationships, quickly lead to a series of major restructures, and the emergence of a typical flatter organization, where the unceremonial processes become not only legitimized, but are actively stimulated and encouraged as the front formal boundaries progressively disappeared (Chemers, 1997). Before the adoption of a certain leadership strategy or style, the companys executive or manager should analyze and evaluate the nature of change and alteration stages (Chase, and Podlesni 2006). Changes are defined as allowing the emerging of a new state of being. The transition strategy is embedded in perspectives on change such as strategic choice, developmental stages, and organizational life cycle. It is also based on the traditionalistic approach to planned change. From these perspectives, organizations eventually proceed through distinct stages, and t he task of managers is to effectively manage the transition from one stable state to another. Transition seems to start where transformation ends (Chemers, 1997). The main purpose of transformation is to benefactor organizations to accept the need for change and to generate a new vision, the main purpose of transition is to malefactor these into reality. Although transition may be seen as

Annotated Bibliography Example | Topics and Well Written Essays - 1250 words

Annotated Bibliography ExampleThe information on absenteeism from the book would be reclaimable and instrumental in the electric current research.Eggert, M.A. (2004). Controlling Absenteeism. Management Pocketbooks Ltd., U.K. Discussed theoretical screen background of absenteeism in terms of commissariat of definitions, costs and measurement identified causes legitimate bits and absence control. The author has provided a concise structural intro on the most relevant issues confounding absenteeism with a discussion of legal matters most useful for the bow field of study. Written with a backdrop of humor included, interspersed with comic illustrations, the book is an interesting reading and informative ancestry that will definitely be expedient for the researcher. Fulton, K. & Mudley, E. (2008). Dealing with absenteeism in the work place. Retrieved 21 May 2011. Presented detach means of dealing with absenteeism with reference to Labour Relations Act (LRA) that rationalizes an d find legal grounds linking absenteeism to a form of misconduct or incapacity. The authors provided a brief and concisely coordinate discourse finding legal grounds for employers, including accurate and explicit policies as incorporated in the organizations code of discipline. The article, patronage its brevity, contains crucial information in terms of legal justifications for providing appropriate sanctions for absenteeism in the work place. This should definitely be used in the current research.... Employee Absenteeism. Retrieved 21 May 2011. Proffered diverse issues on employee absenteeism including reasons, measuring level of absenteeism, suggested locomote to minimize the incidence of absenteeism, to evaluate the working conditions to influence the dilemma, and determine motivational factors to preclude absenteeism in the workplace. The study focused on the actual experience in Go Go International Pvt. Ltd. Hassan, a garments manufacturing company, to poll the abovementione d issues and concerns. The methodology, participants, and findings are all relevant for the current research. The study is comprehensive and detailed as it provided an objective and structured approach to address issues confounding absenteeism in the organizational setting. This is definitely a useful and viable source of information for the proposed research. Mitra, S. (2008). Managing Absenteeism and Presenteeism in the Workplace. American Institute of CPAs. Retrieved 21 May 2011. Provided a brief theoretical background on the dilemma prior to delving into the causes of absenteeism and the costs of unscheduled absences in the workplace. The concept of presenteeism was likewise discussed concurrent with naming of its effects. The author cited secondary sources to support information on ways to control both absenteeism and presenteeism. The information contained in the article would be useful for the current study as it presented diverse issues that are deemed critical for the cur rent research. The only weakness identified is the failure of the

Creating A Social Program Coursework Example | Topics and Well Written Essays - 1500 words

Creating A Social Program - Coursework compositors caseThe causes of Fibromyalgia are not clear, but it is clear that it is a disorder with a build of possible causes. It seems sufferers rush all experienced stressful or traumatic events, such as car accidents, repetitive injuries, illness, and veritable diseases that can accompany the discomfort. These may include rheumatoid arthritis, systemic lupus erythematosus, and ankylosing spondylitus (spinal arthritis) (National Institute of Health 2007). Scientists believe at that place maybe a genetic factor involved in the disorder and women who have a family division with the disorder are more likely to have it themselves. Researchers once believed the debilitating pain reported by Fibromyalgia sufferers was the result of the accompanying depression they experience, however, recent brain scan research has shown an increase in demarcation flow to the areas of the brain that detect pain intensity (Anderson 2008). Common limitations of patients suffering from Fibromyalgia include exertion and mobility limitations (pushing, pulling, lifting, etc.), extremely reduced energy and stamina levels, cognitive deficits, and the need for a restricted environment due to sensitivities to cold, light, dissonance and changes in air pressure (Contreras 2003).Fibromyalgia can be very difficult to diagnose and presently thither are no specific tests that can be used to determine a clear diagnosis. For this reason, close to patients may require several doctor visits and tests to be performed prior to receiving a correct diagnosis. The American College of Rheumatology shortly presents the standards for diagnosing Fibromyalgia after other factors have been ruled out. This diagnostic standard includes checking for a certain number (11-18) of tender points on the patients body. Because the complaints and symptoms of Fibromyalgia can be vague and vary between patients, physicians tend to put patients by means of repeated evaluati ons prior to diagnosis (Elrod 1997). This extensive diagnostic

Proposed design for residential dwellings and retail super markets Essay

Proposed purport for residential dwellings and sell super markets near Lichfield Basin - Essay ExampleThe proposal also highlights the preventive measures that need to be incorporated in view of flooding, soft and moist clayey ground, damp patches in buildings. The other design considerations include the spacing between dwelling and the development of garden in nearby area. Thus the genius major aim of this design proposal is to develop sustainable dwellings and retails that are contemporary with good esthetics 2. Performance requirements for buildings The proposed site is a basin area and hence requires a careful design with watch to structural stability, good caloric and sound insulating material and availability of natural lighting. The materials that provide good insulation are prescribed in the EST guidance, Insulation materials chart - thermal properties and environmental ratings (www.energysavingtrust.org.uk/housing , CE 71) and that for airtightness in Insulation mater ials chart - thermal properties and environmental ratings (www.energysavingtrust.org.uk/housing , CE 137). ... gibe to the Building Regulations Approved catalogue E of the Department for Communities and Local Government (Resistance to the passage of sound, 11 -17) of the building regulations, the attenuation values for airborne sound and impact sound could range from 3dB to 8dB. The credits in the certification is 1 for 3dB attenuation and for 8dB attenuation, the credit is 4. Insulation tests are carried out in pre-completion and post completion stage by test bodies true by UKAS. The thermal insulation is assessed by the Heat Loss Parameter. The long term thermal insulation of the building depends on the structure of the building. The Heat Loss parameter gives a statistical measure of the thermal insulation of the external surface area including construction and airtightness. A lower value of heat passage parameter specifies efficient design in terms of thermal insulation. The design and location of hot water cylinders, insulation pipes and cold water tanks needs more attention. ( I have removed some school text here) During construction the design and mode of temporary supports need to be assessed and decided by a fit structural engineer who has sufficient knowledge about the bear down bearing ability of different materials. According to the Building and Construction Authority (GUIDELINES FOR STRUCTURAL ENGINEERS, www.bca.gov.sg/), the structural investigation of a building involves checking the structural plans, calculations of load bearing ability, testing the strengths of materials and carrying out load tests on parts of the building. As stated in the technical guide, of Department for Communities and Local Government

The theme of Steinbeck's The Chrysanthemums Essay

The etymon of Steinbecks The Chrysanthemums - Essay ExampleSteinback explores the feminist approach in this short story. thick station of The Chrysanthemums Steinback weaves a tale of a passionate woman, enzyme-linked-immunosorbent serologic assay who lives in a male-dominated society. Elisa Allen lives with her husband in her ranch and is his helping hand. Elisa is shown as women more intelligent than her husband but being a woman, she cannot hope to become her husbands equal. Elisas intelligence is matched with her passion towards the ranch, especially towards the Chrysanthemums that she plants. and even with all her intelligence and passion, she cannot guide her husband to improve upon the ranch. Her husband generally ignores her passions and treats her more interchangeable a sibling or a friend. Another man enters Elisas world, the mess around. The potter is a person who has travelled much and matches Elisas intelligence. He woos her by complimenting on her Chrysanthemums and Elisa becomes attracted towards him. His tutelage towards Elisa, even though is proved false in the end, makes Elisa aw are of her own sexuality as she watches her naked reflection in the mirror after the tinker leaves (Steinback, 1995). However, Elisa is brought back to the realities of the male-dominated world when she finds that the tinker threw away the Chrysanthemums, she offered as a gift, after leaving the ranch. Theme of The Chrysanthemums Gender Inequality is the main theme of the book and other themes are secondary to this theme and help support the actual theme. The book is set in the 1930s when males were given the ruling hand effective because they were male. Females, on the other hand, were expected to be subservient and their use in the home was to help the husband. Steinback, uses this novel to point out the prevailing sexual urge inequality at that time. crimson though Elisa was more passionate about the ranch and had the readiness to growing scenic Chrys anthemums, she was not able to guide her husband towards any improvement in the ranch. Even if she provided any suggestions, they were merely ignored by her husband. This was either because he did not expect her to come up with good suggestions or because he was not interested in making any changes. It is not just Elisas husband who gets to lead his life his own way but also the tinker who visits the ranch. The tinker lives an adventurous life, a life that Elisa envies because he gets to see the whole world and the beautiful flowers within while Elisa is only confined to the ranch. She cannot leave the ranch because females at that time were not allowed to leave her homes on such adventurous journeys without their husband. In the case of Elisa, her husband would not have been interested. Thus, Elisa is forced to live her life according to the wishes of her husband, while it is obvious there is so much more that she could with her life. Another theme in the short story is the sexual fulfillment of females. The society during that time was constructed on ideals that were not ideal for the females. Sexual fulfillment was only considered the right of the males while females were just necessary partners in the activity. It is clear that the relationship between Elisa and her husband is more fraternal instead of a husband wife relationship. The arrival of the tinker in the ranch awakens sexual feelings within Elisa and Steinback here makes a point that women are as likely to have sexual feelings as men and that sexual feelings are so powerful that they make people behave in foolish ways. The passionate and robust constitution of Elisa hints at a sexual person

Movie Critic Essay Example | Topics and Well Written Essays - 750 words

Movie Critic - Essay ExampleThere be not unexpected traditions or extensive use of computer generated effects. The flow of the movie is very intrinsic as if a person watches it behind the backs of the main characters. In other words, the directors did not want to examine with new elements of editing and adhered to the traditional ways so that the attention of the listening would not be flurry by it.Speaking of the overweight, one should not that the movie features a lot of natural sounds and hardly some(prenominal) music. Of course, thither ar certain scenes that have background music in them. Overall, one might demean that the use of sound is rather effective since it does not distract the viewers from the development of the plot. Since the majority of the scenes atomic number 18 rather dramatic, the feelings that the score elicits are not positive. The directors used it to create the atmosphere of loneliness and despair when it was appropriate. Furthermore, the sound of n ature, often incorporated into the songs, shows that the action takes place outside.The cinematography of the movie is quite notable. On the one hand, there is the perspective of one of the characters from which the story is told. On the other hand, there many scenes when the action is shown and there are no commentaries articulated. At certain points the movie features transitions, suggesting that some time has passed. Since the film does not tell a particular episode from ones life, but rather a large part of it, the cellular inclusion of such transition is appropriate. In addition to that, the narration, often told from the point of view of the main character allows the audience to see this new post apocalyptic world with their own eyes.I think that 2010 is a bourn in the world industry since it marks the end of good movies with a profound meaning in the world. In the years after the majority of them primarily relied on special effects or have the old

Goldman Sachs - Management Analysis Assignment Example | Topics and Well Written Essays - 1750 words

Goldman Sachs - Management Analysis - Assignment ExampleIt has been noted from the annual report of the company that the primary(prenominal) focus of the company has been at four key areas. The four key areas have been the creation of the jobs as tumefy as the overall branch of the economy, building up of the economy as well as stabilising them, enhancing the opportunities of education and thus glorification of the services as well as expertise. The briny subscribe to of the paper has been to analyse the companys decision making with the help of the way theories. Among the several focus theories such as the Taylors Rational Goal Theory, Fayols and Mintzbergs Internal Systems Theory, Mayos Human social intercourse Theory and Porters Strategic & Peters Cultural Theory the research paper will rag use of the two theories such as Mayos Human Relation and Fayol and Mintzbergs theory. The rule behind choosing Goldman Sachs for the purpose of the study is that during the outcome of Lloyd Blankfein, CEO and death chair of the company, it was accused of fraud by the secondment (Securities and Exchange Commission) in the year 2010. It can thus be identified that the performance of the company during this period has been comparatively inferior. Therefore, through this report, it will be aimed at understanding the kind of decision that the management followed that take to such a huge turmoil. The report will try to comprehend the reasons of failure during the rein of Lloyd Blankfein. The epitome will be conducted using the various theories that have been identified and finally recommendations will be provided with regards to how the management can improve its managerial decision making capabilities. Managerial Decision Making At Goldman Sachs The main business of the Goldman Sachs has been to invest the money belonging to the large organisations as well as the wealthy individuals. It has hike been identified that the firm 10ds to put its own funds as well at risk. Organisational Structure Lloyd Blankfein has been the Chairman and CEO of the company since the year 2006. Lloyd Blankfein by nature has been quite affable and smart. His five years promote in Goldman Sachs can be classified into three different groups. He experienced unstable growth till early 2008. Furthermore, the financial crisis that took place because of the breakdown of the Lehman Br separates was also evident during his ruling period. The bank, further judge to recover in the year 2009, despite various regulations that was formed after the post-crisis and the fall in their reputations. The other person who has been working with the company under Mr. Lloyd Blankfein is David Viniar who has been the Chief Financial Officer and has served the company for more than ten years. Mr. E. Gerald Corrigan has been the Co-chair of the Risk as well as Global Compliance and Controls Committee. Mr. Henry Paulson was the Chief Executive of the Goldman Sachs introductory to Lloyd B lankfein (Steinert-Threlkerd, 2009). Alan Cohen has been the Compliance Officer at Goldman Sachs, John Rogers has been the Secretary and Gary Cohn is the President as well as the murmur (The Official Board, 2011). It has been evident that the company has outperformed in its operations in most of the areas. It has been positioned among the best three underwriters. It is because of the concordant and best performance along with the commitment of the top management towards the municipal business as well as the public sector. The company also has

Case analise Study Example | Topics and Well Written Essays - 500 words

Analise - Case Study ExampleHowever, the mien of a larger beau monde developed to cater to the same market You Bar presented a scrap as the company was still in a stage of infancy (Shein, 2011). Another huge leave is the nature of the business which operates in the regimen sector rather than being a technological inaugural which comparatively attracts more investment.The company which caters to the organic market possesses a great potential for growth. The market particle catering to health conscious consumers of food is untapped and offering organic foods will help the company develop a hold. Hence, the company has a great potential for growth as consumer preferences have corroborate the need for having organic food products in the market, especially organic energy bars. The best possible track for Miller to achieve financing is to convince venture capitalists of the value of the company. Asking a bank for a loan without material assets will not be good option. However, M iller could use his persuasive display skills in order to convince venture capitalists to invest in the company. Additionally, Miller could have the startup entered into an throttle that could give capital in return for a certain percentage of equity. In this way, the business could alike get mentorship to enhance the business that could help the business grow.The valuation of Element Bars is indeed a difficult task due to the lack of any company owned equipment. The fact that the company uses ovens from a wedding baker and does not won its own equipment makes the calculation difficult (Shein, 2011). Also, the fact that the company is not a technological startup and an fact a business dealing in tangible food products necessitates the presence of a sizeable inventory or some equipments that are required during production. I would thusly estimate the net worth of all the production inputs and additional effort by the founders involved. As such(prenominal) its net worth should be

Landing on the moon Research Paper Example | Topics and Well Written Essays - 500 words

landing on the moon - Research Paper ExampleThe attempt to reach the moon dates back to the mid-20th century. On 13th of September 1959, the Soviet Union made the first object that landed on the climb up of the moon. Luna 2 was the name of the spacecraft and was sent without a human accompaniment because of the potential risk that was involved. scorn being the first spacecraft to reach the moon, it was the second to be launched in the direction of the moon subsequently the unsuccessful Luna 1. Through Luna 2s movement to the moon, various discoveries were made about the moon. It was established that at that place was no significant magnetic field on the rise up of the moon. In addition, in that location was never tack together any evidence of the presence of radiation belts in the moon (NASA 1). The United States also made an stew to have a spacecraft to the moon. This led to the landing of Ranger 4 to the moon in 1962 possibleness up more opportunities for the expansion of the aviation industry.The reaching of man to the moon was another milestone in the exploration of the moon. On July 20th, 1969 Apollo 11, a spacecraft owned by the United States landed on the surface of the moon with its astronauts Neil Armstrong, Michael Collins and Buzz Aldrin. This was the first manned spacecraft in the history of moon landings (NASA 1). However, afterwards, there have been other manned as well as unmanned spacecraft that have ready their way into the surface of the moon. Between the first manned landings in 1969 to 1972, up to twelve astronauts reached the surface of the moon. come to the moon is not a simple affair it is characterized by a sophisticated technology. A projectile is the equipment that was developed to break the gravity of the earth hence getting to the surface of the moon where there is no gravity. A rocket is propelled to the space where it continues to increase in speed even in vacuum. This

Should New Orleans be deploying a WiFi hookup citywide, or should this Essay

Should New Orleans be deploying a radio receiver fidelity hookup citywide, or should this be left to the private sector - Essay ExampleIn the backwash of the disastrous Hurricane Katrina, the infrastructure of New Orleans was completely wiped out. This meant that traditional wireline phone service and cellular interlocks halt functioning. The except communication earnings that was still intact was the wireless mesh network mounted on electric poles that was used to support the citys crime surveillance cameras prior to the storm. (Greene, 2006). Once power was restored to the storm despoiled city, one of the first steps undertaken by the Chief Intelligence Officer of New Orleans (CIO), Greg Meffert, was to exposit the Tropos-based mesh network, link it to the net and open access to citizens to make IP calls through VoIP, (Voice over Internet Protocol) software from companies like Skype and Vonage (Greene, 2006). And thus the idea of a WiFi network for the city took shape, and on November 29, 2005 (just 3 months after the disaster) City Mayor C. Ray Nagin announced the deployment of the countrys first free municipally owned wireless net system in the downtown area. (Krim, 2005). The public Wi-Fi service, was set up with $1.2 one thousand million worth of equipment donated by Tropos and Intel (Hamblen, 2006).The case of New Orleans brings to light the increasing trend of municipalities across America and the world to prove their own free or low be wireless internet service over whole city areas. As in the case with New Orleans, the arguments for deploying a municipally owned wireless internet are 1) To reduce the digital divide a term which refers to those (individuals and businesses) who are disadvantaged by the softness to access high-speed internet because of their failure to pay for high speed DSL/broadband or their geographic location (rural America, where low population density ) which makes it infeasible to lay down the infrastructure essenti al for traditional wireline internet services. 2) Low cost of deployment A WiFi network makes use of existing infrastructure like electricity poles, lamp posts, municipal buildings etc. to transmit signals over a sufficiently large area. The proposed cost of the WiFi network for 1.5 m people of Philadelphia was projected at $10.5 million conversely it cost $ 8.5 million to build the traditional broadband cable and internet network, in Lebanon (Ohio), which is a small town of only 17,000 people. Thus the cost per person would be much lower as compared to a wired network and the time taken for deployment is in any case comparatively faster (New Millennium Research, 2005). 3) Municipally owned wireless network will bring forth efficiency and increased productivity in the working of the city councils and impartiality enforcement agencies. This was seen in the efficient working of the building inspectors in New Orleans who were able swiftly serve well paperwork for reconstruction perm its without wasting time in travel from city office to site. WiFi networks can also in the future

The Discovery of the Structure of DNA Essay Example | Topics and Well Written Essays - 3000 words

The Discovery of the Structure of desoxyribonucleic acid - Essay ExampleDNA harps of ii strands, each composed of certain sugars and phosphates. The two strands wind near each other in a spiral, much like the two sides of the ladder wind virtually each other. Linking the two strands together are certain chemical elements called amines or institutes arranged in a particular pattern. The rungs of the rubber ladder would be like these chemical links, (Ciccarelli p.252).An understanding of DNA is a fundamental frequency necessity in understanding what it is that makes us who we are. Not the acts which we commit, but really who were imbedded in the core of ourselves. Ultimately, the transmitted design of us as human beings is what truly the history book is as it comes to humans and what makes them who they are. morphological DNA is described as, Some regions of chromosomes remain highly condensed, tightly coiled, and untranscribed throughout the cell cycle. Called constitutive hete rochromatin, these portions hunt down to be localized around the centromere, or located near the ends of the chromosome, at the telomeres, (Johnson p.387).After Rosalind Franklins use of roentgenogram technology as it came to DNA, the world would be introduced to two gentlemen by the names of James Watson and Francis Crick. Learning conversationally of Franklins results before they were published in 1953, James Watson and Francis Crick, two young investigators at Cambridge University, quickly worked out a likely building for the DNA molecule (figure 14.10), which we now know was substantially correct. They analyzed the problem deductively, send-off building models of the nucleotides, and then trying to assemble the nucleotides into a molecule that matched what was known about the structure of DNA. They tried and true various possibilities before they finally hit on the idea that the molecule might be a simple double helix, with the bases of two strands pointed inward towards eac h other, forming base-pairs, Elaborating further that, In their model, base pairs always consist of purines, which are large, pointing toward pyrimidines, which are small, keeping the diameter of the molecule a constant 2 nanometers. Because the atomic number 1 bonds offer form between the bases in a base-pair, the double helix is stabilized as a semidetached house DNA molecule composed of two antiparallel strands, one chain running 3 to 5 and the other 5 to 3. The base pairs are planar (flat) and stack 0.34 nm apart as a result of hydrophobic interactions, lend to the overall stability of the molecule, (Johnson p.287).The Watson-Crick model explained why Chargaff had obtained the results he had in a double helix, adenine forms two hydrogen bonds with thymine, but it will not form hydrogen bonds properly with cytosine. Similarly, guanine forms three hydrogen bonds properly with thymine. Consequently, adenine and thymine will always occur in the same proportions in whatsoever DNA molecule, as will guanine and cytosine, because of this base-pairing, (Johnson p.287).Just as any scientist needs to do in order to prove their theory Crick and Watson set out to do just that. In previous(a) February of 1953, Crick and Watson built a model out of tin established the general structure of DNA. This structure explained all the known chemical properties of DNA, and it opened the door to understanding its biological functions. There have been little amendments to that first published structure, but its

SM - Strategic Management Essay Example | Topics and Well Written Essays - 2750 words

SM - Strategic Management - Essay ExampleIt has a respite market in the soft drink business and has its presence in almost all part of the world. The extent of the business of the company is evident from the fact that the Coca-Cola Company owns four of the top five soft-drink dents in the world. Some of the best know and most popular brands of the company include Coca-Cola, Diet Coke, Fanta, and Sprite. The company overly owns other less known but nevertheless popular brands such as Barqs, Minute Maid, POWERade, and Dasani water. In North America, the company has products such as Groupe Danones Evian. Coca-Cola also sells Crush, Dr Pepper, and Schweppes outside Australia, Europe, and North America. The company either makes or licences more than 400 drink products in more than 200 nations. The mission of the company is to create assess in the food industry.A SWOT analysis is used to assess the strengths and weaknesses of a company ground on many factors such as market data, hist orical performance of the company, interior(a) and external factors that trespass the companys performance etc. A SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis will help to analyse or quite an predict the performance of a company in future. It will also give a trig idea as to where the company could be heading with regards to its business performance.Perhaps one of the most central strengths of the company is that it is a world renowned brand. Apart from negative popularity in some countries because of political fallouts, the brand is relatively well known all through the world. Regarding the brand image of the company, the brand is well known and obvious and is easily recognised thanks to the many years that it has been in business. Another important internal strength of the company is that it has a lot of finance at its disposal. The company has been able to generate revenues that be substantially better than most beverage companies. This allows room for t he company to expand

Ethics in Christianity Essay Example | Topics and Well Written Essays - 500 words

Ethics in Christianity - Essay ExampleThe cardinal Commandments cover ten of the most major ethical points in the Christian religion. These ten ethical concepts mental image from treating family members and elders with respect, to not committing murder, stealing, or being adulterous. There atomic number 18 also commandments that focus on the the role of paragon and the purpose of God in the lives of otherwises, making it clear that Christians are not allowed to look to any other god or idol as the i on-key God. While this may not like a shot seem to have anything to do with ethics, as aforementioned God and Jesus play big roles in the ethics that people accept and implement into everyday life. Other idols might not preach the similar concepts of ethics, so it becomes vital for Christians to keep their eyes only on God and Jesus to help bestow them to the right response.The Bible itself can be viewed as a guideline for Christian ethics. Especially in the New Testament there a re stories upon stories about how Jesus treats others, emphasizing on the importance of treating others the focusing that you would want to be treated. This is yet another method to decide what is considered ethical or unethical in the Christian faith. The Bible is full of these lessons laid down by Jesus and his followers. Absolute truth is when something is true in all times and places, while relative truth is only true at one time and in one place. The only aspect of these ethic principles that are not absolute are the ones in regard to the role of God in the lives of people.

Cyber Attacks and Security Research Paper Example | Topics and Well Written Essays - 1000 words

Cyber Attacks and Security - Research Paper ExampleThis type of cyber glide slope constitutes the insertion of a computer virus into the end users computer, which will ensure that the information employ and stored by the user is monitored. This privacy violation is usually perpetrated with the use of spyware, which is usually undetectable by the end-user of the computer. The spyware is downloaded into the users system without express knowledge or authorization, and is later used to gather information about the user. thus far though this type of attempt is not usually malicious, it is used to gather information about the user information that is then transmitted to the perpetrator. The principal(prenominal) aim of this cyber attack is two-fold monitoring the general movements and procedures of the intended victim, and copy and transmitting information about the user to the perpetrator. The main benefit derived is usually financial, since the information can be used to access fina ncial data and storage, or can be used by a rival organization to gather product or financial information about another competitor. The spot constituent of cyber attack is usually malicious and intended to cause harm to the targeted victim (Lipson, 2002). For example, the perpetrator of this cyber attack can sue a virus that disable the usability of a computer in a profit or the network in its entirety. In this case, a computer virus is introduced via an existing network, and contrary to the startle example, is used to resolve the working of the computer. This can be done through continued spamming of the user, or by causing a crash or denial of service to the user. The usual result of this type of cyber attack is the denial of service to the user, possible loss of time and earnings, and the disruption of normal working procedures by the touch person. The third and worst form of cyber attacks is when it is used by conventional terrorists to achieve their means, for example, whe n the Internet is used to disrupt the functioning of a countrys systems (BNAC, 2007). This is usually done through the disruption of the provision of overt services, for example, the use of cyber crime to disrupt the functioning of a power grid. This means that online terrorists use the Internet to resign the infrastructure of a country by stopping or disrupting the provision of normal services. In this case, a country can be severely weakened if terrorists use a series of attacks to disrupt detect parts of the economy, for example, disabling electricity provision, water provision, and the coordination of health systems (Cashell, Jackson, Jickling, and Webel, 2004). Even though these kinds of attacks are rare, countries have taken a number of steps to ensure that they never happen, since it leads to a possibility of completely weakening fix systems. In the recent past, there has been an increased call for the government to respond to cyber attacks targeting the country with con ventional weapons. The main reasoning behind these calls is that cyber terrorism qualifies to be called terrorism, and since the government is obligated to prevent terrorism, conventional weapons should be used (GFI, 2011). However, a more reasonable reaction to cyber attacks is based on preventing the future occurrence of the attacks. Many organizations would reckon it hard to recover from a cyber attack aimed at crippling operations therefore, it is advisable that these firms avoid the attacks. It is limpid that, since cyber attacks are mainly

Importance of Measuring and Managing Performance Essay Example for Free

Importance of Measuring and Managing Performance EssayIt is precise essential to measure and bang employee performance at Leyton Sixth Form College. The consequences if they dont manage performance is that teachers wont know whether they are progressing or not. Whether theyre way of teaching is effective or not. It is important for new employees to assess their performance so that management can make judgements on measuring performance will enable teachers to know where they stand and have a clear look out on what skills they need to improve on. Motivation is important in LSC because it gets the employee to work as hard as possible. t helps push employees to achieve targets set.By identifying areas where an employee may be losing his colleagues, a personal development intend can be put in place. Similarly, if a negative trend is seen among a number of employees, companionship controls and procedures can be evaluated to address these problems at a general level. Measuring and managing performance helps LSC look at employee progress to see whether they are achieving all their targets. Also the importance of managing performance is to give good indigence for employees to work hard since they are being evaluated.LSC do an employee evaluation that gives teachers constructive criticism and an idea on what they need to work on and what they doing a good job on. Measuring performance benefit LSC as they reveal the good and bad aspects of a given job. They improve the relationships and moral within the organisation. Another important matter is that measuring and managing performance helps improve the performance of individuals to ultimately improve the efficiency and productivity of the company. Which in LSC case is the staff by doing performance developments and appraisals can help employees reach their full potentials.

Original writing-persuasive writing-DRAFT Essay Example for Free

Original writing-persuasive writing-DRAFT Essay ar you aged eight to eighteen and searching for the sultrytest and latest games? Look no further. Join cgs system the figurer games society and we will certainly fulfil your gaming needs. Be it Nintendo, Xbox or even playstation/2 we feel what you want and weve got it. cgs system has been running for a simple 3 years and has already spread its move nationwide. With just all over 2 million members cgs is undoubtedly the fastest gro make headwayg games society ever. We remove all the experience, the inside and out k nowadaysledge and indeed the sum ups to keep you up to date with whats hot and whats not. Here at CGS we give you what you want, we take in your ideas and criticism and channel it towards giving you what you need. With the number of members we have attained here in the UK we are as originald supremacy when we choose to go international. insure our website at www. cgs. co. uk, we have just recently refurbished the site so be sure to visit and term of enlistment out the refreshful games forum where you batch discuss, debate and argue the latest issues about consoles and games. We have a new games attachment (compliments of macromedia flash player) where you and your mates passel battle it out to dispirit the highest score.With over 60 brand new free online games your sure to be entertained, and if they dont why dont you check out our other masses of brand new downloadable games and no internet broadband trunk is needed, they can simply be downloaded with the 56. 6kb of your reasonable computer. We also have the latest movie and games downloadables including pictures, backgrounds and wallpapers also for you to enjoy. Enter the new chat-rooms where we have a full-proof system of no i being able to see your details so you are completely protected. CGS was founded in 2001 by a group of young teen game fanatics.They had a large assemblage of games (300) between the four of them and they, just like you, loved playing, swapping and talking about games. Wherever they would go they would junk about what was the coolest game out. They would test out each others games and criticise it. Sometimes they would hold tournaments and invite oodles of their mates around. Soon they had their own sub-culture in school like the grungers, nerds, dossers and townies, they were known as the game-boys. More and more(prenominal) people started to join their little clan until it grew and they gave their selves a new name, CGS computer games society.They told their parents about the success of their group and they found out they could make a career out of this. Opportunity came their trend when one of their parents confederacy were looking for a new business opportunity. The father pessimistically agreed to ask the company if they were willing to sponsor CGS, much to each ones surprise the company agreed. As you can imagine they were over the moon and CGS has been an absolute succes s ever since. The boys, who were at the time sixteen are now nineteen year old young men who are doing what they love and getting paid for it.This is every young game fanatics dream and you can be a part of it. CGS is paving the way for young gamers giving you articles on careers in gaming yes thats what I said, careers in gaming, from games tester to official games critic. To be a games tester all you need to do is fill out a form that can be found on the CGS website. Unfortunately you have to be over eighteen to be an official games critic but dont let that demoralise you as there is credibly a care more game watching than playing Apply now to make your dreams come true.Here at CGS as you can imagine we get a lot of post and email on how to make the company better suited for you but recently weve been getting post and email specifically telling us about rumours for the CGS magazine. Well we can definitely tell you that those, outrageously, notorious rumours are. TRUE. CGS are mos t definitely looking forward to publishing the first issue of the CGS magazine. The new magazine is fantastically entertaining with full graphic screen shots, published reader articles, amazing newsworthiness on all the latest gossip for the new games and consoles, great new competitions with mind-blowing prizes.Be sure to carry the first ever issue of CGS magazine and enter the competitions so you can be in with a rule of winning one of the three top prizes a fantastic pass for you, an adult and 3 of your mates to Japan to visit the international centre of Nintendo in Tokyo, or you could win a trip to the XBOX party in London where you can test out there newest releases and get a wild goody bag, or you could even win a chance to come to CGS head quarters and interview our CEO and the founders of CGS.You must agree these prizes are undoubtedly cool And you can enter, just simply log on to our website and subscribe to the new CGS magazine out on the thirteenth of September and wi th these few easy steps you could win one of these wicked prizes. As you probably have now established CGS is what everyones talking about and a full platinum rank and file is definitely top dog this Christmas.So grandma, dont go and knit them a grotty, un-cool woolly jumper, simply log on to the CGS website and apply your grandkids to the platinum membership where they will be in with a chance of winning the top prizes, a full monthly subscription to the brand new CGS magazine and much, much more. For more details please contact us at our free call 24 arcminute hotline 0800-477 477.

Alibrandi Dairy Entry Essay Example for Free

Alibrandi Dairy Entry evidenceI am writing for a number of reasons, As your father I feel in reality guilty for not being in that location for you and your mother for so long but If there is whiz message I would wishing you to hold in your heart forever and a day it is this you atomic number 18 respectd unconditionally. that my love for you is not decided based on how you act, what you say or what happens on any choken day. at that place are no conditions and the love is given freely to you Jose. I had never thought close to what it would real feel like to reserve a child? To watch them grow and learn the ways of the world. I am often in awe at their wonder, their pure joy in the magic of life. only if all at the same time I hurt when I contain you Jose. But I know that you must experience life not just the small bits all of it, even the trouble and the hurt it can bring.Although you and I have been in each others life for almost a social class I want you to kno w, every day I see you get more and more yourself. I thank your mother for the hard work she has put into you because it must have been hard on her meridian you own her own but I see that I have nothing to worry about because your Mother has raised an independent young woman, and I congratulate you on finishing your HSC and starting university, and I see the confident, strong individual I want to help you become.More than anything, that is my job as your father, to give you the guidance, support, freedom, and love to be who you are and who you want to be. It isnt always easy, and Im not always good at it. I get frustrated more than I wish I did. I yell more than I wish I did. When we butt heads, it is because I see my own insecurities reflected in yours like when you called me from school because you hit another girls nose with a book. Your mother and I want you to see the world stretched out before you, want you to see all the possibilities and potentialities and not be afraid of them, want to you be excited by your own abilities to shape your worlds, to change your futures, to make things right and better and beautiful.Jose if there is one thing I am thankful for it is you, Jose it hasnt even been a year and only and you have shown me what others long and search for many years, and that is love before I thought I had everything I had a great job, car and girlfriend but I always felt something was missing and you have shown me what I was missing.You are young and is still growing, and you are powerful. Know this, in your hearts, if nothing else. Even when you doubtfulness it, or are scared or unsure, you are amazing, and you are never alone. Just as you are exploring and learning and making mistakes, so am I, as your father. But as your father, I am in any case doing all I can to make sure that you know that all of that is okay. And you, my Jose, my amazing Jose, are becoming who you are meant to be. I will help when I can, and get out of the way when I pauperization to. But I will always, always be here, watching, amazed at who you are becoming. And if there is anything you accept I am only a phone call away.

Originally and Lanarkshire Girls Essay Example for Free

Originally and Lanarkshire Girls Essay study and contrast two poems, single by for each one poet, taking account of the methods (situation, form and structure, and language, including imagery and tones) which each poet uses to write about her mother.The poems Originally by Carol-Ann Duffy and Lanarkshire Girls by Liz Lochhead both deal with the theme of journeys. The former poem is about a situation in which the verbaliser and her family moved cities. It describes the vocalizers uncertainty with regards to her identity. The randomness poem, Lanarkshire Girls recalls the first time the speaker as a fourteen year old took the bus into the metropolis of Glasgow with her friends. For both the speakers, the journey and experience are new to them. They both share similar environments in which they travel, with the speaker in Originally riding in a red room and the speaker in Lanarkshire Girls traveling in a red bus. In exploiting the colour red, the poets may be conveying a sense of anxiety that accompanies the speakers on their unfamiliar journeys.However, any sense of anxiety felt by the speaker in Lanarkshire Girls is short lived and replaced with excitement as with, money burning a hole in the girls pockets, they began envisage themselves up. On the other hand, the anxiety felt by the speaker in Originally doesnt shed but worsens and affects not only the speaker, but her entire family too, My parents anxiety stirred like a calorie-free tooth. This speaks to the permanency and consequences of each journey. For the speaker in Duffys poem, the consequences of the journey are large and the relocation is durable as although she wants to return to her own country desperately, she cannot. In contrast, the journey taken by the speaker in Lanarkshire Girls is temporary and the consequences, little. Once the speaker has explored her destination of Glasgow city, she and her friends will return to their countryfied homes.Originally is arranged in iii stanzas, each with eight lines, this ridged structure allows the reader to consider fully, the impact of the journey. In addition, each stanza takes a different viewpoint therefore by taking a separate stanza for each one the reader can follow each perspective more easily. The first stanza describes the journey through the eye of the speaker as a child, the second takes a generic view of childhood overall and considers it metaphorically, and the three is from the speakers perspective again, this time as an adult who is still struggling with her identity.Similarly, Lanarkshire Girls is arranged into three stanzas, however, each with a different number of lines, the poem is in free verse. This is to accommodate the anecdotal style of the poem. The poet arranges this poem into three stanzas to represent the three different stages of the journey, the first as the speaker is leaving the rural country-side, the second deals with the approach to the city, and the third describes the city of Glas gow itself.

Early River Civilizations Essay Example for Free

Early River Civilizations EssayAncient river finishs in the Mediterranean as well as Central and South America de none whatsoever of the orbits first civilizations. The Phoenicians civilization was founded in what is now Lebanon, Syria, and parts of northern Africa, the Chavin auberge developed around modern day Peru where the Mosna and huachescsa rivers merge. The Phoenician civilization created their society around 1100 B. C. E and the Chavin civilization was established around from 900 B. C. E.The Phoenician and the Chavin showed many similarities and differences in the aspects of technical advancements, economics, and social behavior. The Chavin and the Phoenician displayed more differences than similarities because of their vastly unalike lands. The Phoenician and the Chavin both are famous for their innovations that left an impact on the world. However the look they impacted the world was different. The Chavin were actually innovative people especially in architect ure and metallurgy.They created systems to carry urine great distances, and were able to use the water to irrigate their crops. They also used their architectural abilities to avoid certain underground temples from being flooded by creating canals to act as a drainage system. The Chavin also were some of the first to melt metals for soldering and gold work. The Phoenicians on the other hand left a untold different legacy for the world. As opposed to the irrigation and metallurgy the Phoenicians were the first to use letters for writing records instead of images.The Phoenician rudiment did not have any vowels but it eventually was incorporated into the Greek alphabet, and Roman alphabet which was adapted to multiple languages, such as English. Economically, the Phoenicians were in much better shape than the Chavin. The Chavin were by no means in bad shape, but the Phoenicians excelled at economics. The port city of Tyre, prospered greatly because the Phoenicians traveled by sea e xporting- wood, wine, fish, and fabrics/color dyes, which led to the Phoenician society growing quite wealthy.The Chavin on the other hand, did not export goods via the sea, they instead invested in transportation, creating paths and bridges over rivers in order for them to be able to tidy sum their main export-llama meat. The social aspects of the two river civilizations were more dissimilar than most aspects of life. The chavin people domesticated llamas and used them in as many was as they could, mostly for travel and trade. They also created many great religious centers and were very artistic, creating thorough paintings and sculptures.At Chavin, shamans were the ones who had divine connections and authority in the civilization man the Phoenicians had kings to rule them. Another major difference is that the Phoenicians, in their small region, used alliances with larger civilizations like Persia to maintain freedom while the Chavin had ring societies admired the Chavin and ev en tried to mimic their ways. The ancient river civilizations, Chavin and Phoenician display many similarties and differences in their technological advancements, economics, and social behaviors.Because the Phoenicians traveled by the seas and had port cities they excelled more financially while the Chavin were more innovative. The Phoenicians created an alphabet while the Chavin domesticated animals, created irrigation, and worked metallurgy. Phoenicians exported many goods and became rich and the Chavin traveled on manmade paths to trade llama meat. Shamans influenced the Chavin and kings ruled the Phoenicians. . Due to their greatly different locations the two ancient river civilizations exhibited more differences than similarities.

The Rise and Fall of the Iron Curtain Essay Example for Free

The Rise and F tout ensemble of the Iron drape EssayTwo thousand geezerhood ago the proudest boast was civis Ro human figureus sum I am a Roman citizen. Today, in the world of freedom, the proudest boast is Ich stash away ein Berliner All free men, wherever they may live, ar citizens of Berlin, and, therefore, as a free man, I see pride in the words Ich bin ein Berliner John F. Kennedy (Introduction)The Berlin Wall was built in the dead of the shadow on August 13, 1961 and sas welld for about 28 years until the Wall finally came pop on November 9, 1989. The account statement behind the creation and destruction of the Berlin Wall is truly tragic. It was built due to the fact that the relationship among the Soviet yoke and the other three associate was crumbling over different views and once World fight II was finally over, it was clearly evident that they werent going to be able to resolve their issues. The Allies ( atomic number 74ern Germany) wanted to sustain fi x Germany after being conquered and turn it into a democracy, but The Soviet Union ( eastmost Germany) disagreed and wanted to make Germany Communist.Neither side wanted to budge with their views so each side go on life under their completely different controls with the split being inside Berlin. While West Germany was prospering, tocopherol Germany was falling apart. They could of been compared as night and day from each other. At a certain point, eastside Germany was losing so many passel to West Germany, that in the middle of the night, The Soviet Union built a jumpy draft of the Berlin Wall. The Berlin Wall was a split between East (Communist) and West (Democratic) Germany, but its destruction was some as sudden as its creation. (Body)(Why the Berlin Wall was built)Before the Wall was built, people from either side could freely cross the boundaries every day for work or to just visit, but on August 13, 1961, that all changed. A quote that I found by Peter Galante summarize d the day the Wall went up utterly It was like splitting Manhattan down the middle of Fifth Avenue from the Battery to the Bronx like splitting capital of the United Kingdom with a zigzag line from Barnet to Croydon. . . . If you lived on one side and your office was on the other, you couldnt go to work. . . . If your bewilder lived on one side and you lived on the other, you couldnt go visit her. . . . The aim was simple and brutal to debar a people in and annex to Communist East Germany what she had not been given by agreement, East Berlin.Its effect was cruel and horrible. At seven in the morning on the first day, a man went to see his child. Barbed wire, concrete blocks and armed police stood between them. For the people, it produced misery. From the people, it produced fortitude and heroism (Galante, 1965). There are many reason of why the Berlin Wall built. One reason was due to the fact of economic reasons too many people were moving from East to West Germany and this was crumbling East Germany faster. The second reason was political West Germany was prospering and East Germany simply was not. (finish) (Why the Wall caused so much controversy)It is close to bluntly obvious to why the Berlin Wall caused so much controversy among the citizens of both East and West Germany. When the Wall first went up, it unawares separated entire families, kept people from their jobs, and just basically tore peoples lives apart. No matter what they tried to do, they werent able to get through the boarders without some kind of conscience chance being shot or attacked. People from East Germany tried to apply for visas to give-up the ghost to West Germany and were regularly denied. Little by little, with the communist rule of East Germany locking its people within the city, people slowly but surely became frustrated and upset, which they had every right to be. (talk about different things people did to try and escape from East Germany) (Why is came down)(What was t he aftershock of the wall coming down)(What is the significance of this event to todays society) For almost 30 years, the sections of that Berlin Wall that still remain were the iron and concrete embodiment of the symbolic Iron Curtain between western democracies and the Communist world of the Soviet Union. I dont know if the wall itself has any electrical shock today other than as a reminder of how bad things were in Eastern Europe in the early 1960s until the end of Communism there in the late 80s and early 90s. However, today we look of international terrorism, usually from the Middle East as the major threat, but when it was built by the Soviets and East Germans in August, 1961, the fear of Communism and nuclear war was as strong as the fear of Islamic terrorists, today, maybe stronger. (help?) (Conclusion)Today, although there is barely anything left of the Berlin Wall besides what is left as memorials of that horrible event, the scares of those 28 years are still fresh to t hose who had to go through or even witness that kind of torture. It is hard for us to truly imagine what life was like during that time. Having your town, city, state split straight down the middle, separated from friends, families, and loved ones for years by concrete and iron, and not being able to see them that is truly unimaginable. I know I cant imagine being separated from my family and knowing that if I tried to get passed that wall to see them, that I would either be shot, attacked by dogs, or something else, is scary. (need help finishing this)BibliographyGalante, P. (1965). The Berlin Wall. London Arthur Baker Ltd. 1St Edition edition (1965).

Environmental Factors Essay Example for Free

Environmental Factors EssayThe Coca-Cola Company was established in 1886 in the United States. Today, the Coca-Cola Companys products argon available in over 200 diametric countries. Each country contains its own demographics and other factors that play the commercialiseing externalizening and promotions for the Coca-Cola product lines. These factors vary by location and basis include culture, customs, and even legal matters. The Coca-Cola Company has been able to successfully examine these factors and ache marketing drivings that have allowed the company to grow in leaps and bounds over the past 100 years. planetary economic interdependenceGlobal economic interdependence is when different economies rely upon one a nonher and screw include goods and service exchanges. Coca-Cola is one of the most famous soft drink brands in the world because they have successfully marketed their products across the globe. These hostile economies rely upon Coca-Cola products to stock th eir shelves to meet the consumers demand. With such(prenominal) a strong demand, countries would necessitate the companys product in local stores to increase sales and thus taxes collected.In ramble to get products to distant markets, Coca-Cola is confront with trade restrictions and agreements. Restrictions can include tariffs which impose taxes on imported goods or quotas that limit the hail of certain product that is brought into the country (Kotler, Keller, 2012). These restrictions can lead to questions as to whether entering that foreign market is profitable. A high tariff could cut into profits while other trade restrictions whitethorn not allow a product to enter the market at all. A stiff market to enter whitethorn require a very detailed and successful marketing plan in order to reach the most potential consumers. A failed plan could result in the company stipendiary more for the product to enter that market rather than the amount of money being made.Demographics an d infrastructureDemographics must be examined prior to entering a foreign market. Household income, population, and age can all shrink from a factor in a marketing plan. Poorcountries such as those in Africa whitethorn not be able to afford to purchase a product and therefore, would not be include in a marketing plan for a high outlayd item. Also, if there is a limited amount of infrastructure the product may not be able to be transported. Countries that lack infrastructure such as paved roads or electricity would become herculean markets for Coca-Cola to enter. Without roads or railroads, Coca-Cola would not be able to deliver their product to the consumers. Electricity is typically needed in order to come on the beverage chilled and to record sales transactions. A country lacking infrastructure will have a difficult time getting popular goods to their consumers.Cultural differencesCultural differences play a role in the marketing process. Different cultures will have differen t ideals and may even use products for different reasons. What may be acceptable in the American market may be a sign of offence in another. Knowledge of cultural differences can make or break a marketing campaign and besides the entire company. For example, the Japanese commercials tend to have more animation and songs in the commercial. Also, the culture is also more advanced in technology so vending machines atomic number 18 more advanced in Japan than the ones we propose here in America. Finally, different cultures may see certain products or ingredients as unhealthy. What may be delicious to consumers in China may be horrid to the taste buds of those in America. Social responsibility and ethics versus legal obligationsSocial responsibility and ethics are values that should be followed but not necessarily obligated to do so. On the other hand, legal obligations force a company to perform certain actions. For example, Coca-Cola is not legally obligated to set a certain price on their product. However, they are legally obligated to place nutritional and ingredient information on the product. As previously mentioned, different cultures play a role in marketing. What one culture may see as a social responsibility may be a legal obligation in another. As many know, Coca-Cola once contained the drug cocaine. Legally, cocaine is outlawed in the United States but may not be in other countries. What some may not know is that Coca-Cola still contains an back off from the coca leaves that is not classified as illegal (New York Times, 2013). In some cultures, it may be wrong to sell a product that has anyderivatives from any mind altering plants.Political systems and the influence of planetary relationsPolitical systems can decide whether to allow a product to enter their market or impose extreme conditions that must be met. In addition, international relations can play a part as to where a product goes. Currently, the United States has a trade restriction with Iran that limits what can be exchanged between the two countries. Iran, once considered an ally, is now an evil and thus trade restrictions are in place. Coca-Cola may find it difficult to get their product into this market through a legit trade agreement. If Coca-Cola was faced with the fact that nobody would be allowed to import their product, they would be able to develop a marketing plan for domestic use that would portray that they are the only country who gets to receive the product.Foreign Corrupt Practices proceeding of 1977The Foreign Corrupt Practices Act of 1977 prohibits bribes being paid to foreign officials to assist in earning or retentivity business (U.S. Securities and Exchange Commission, n.d.). This Act would prohibit Coca-Cola from bribing an Iranian official to allow them to export their product to the country. Because of this Act, queen-size corporations can no longer pay foreign officials to keep their products in stores of countries that have banned them all by local or international law. These different laws and stipulations create barriers for a product to be introduced into foreign and domestic markets.TechnologyAdvancements in technology have made marketing both easier and more difficult at the same time. Social media sites such as YouTube now promote products before the user can watch the video they intended to view. As technology advances, previous innovations become cheaper and open the doors for new consumers to obtain these products. As the amount of concourse who are able to access the internet increases, so does the amount of people that can view advertisements. One of the newest fads for technology is making more products green. Environmental friendly products are now the big rage and consumers will pay more for a product if it is deemed green. Advances in technology will eventually lead to more products being green and thuscreating a freeze off in the demand.ConclusionThe Coca-Cola Company was established in 1886 in the United States. Today, the Coca-Cola Companys products are available in over 200 different countries. Each country contains its own demographics and other factors that influence the marketing planning and promotions for the Coca-Cola product lines. Factors such as political influences, technology, and cultural differences all play a part on marketing. Differences in these factors can determine whether a product should be entered into the market. It is the responsibility of the manufacture, such as Coca-Cola, to perform their due diligence and evaluate its findings.ReferencesNew York Times. (2013). How Coca-Cola Obtains Its Coca. Retrieved from http//www.nytimes.com/1988/07/01/business/how-coca-cola-obtains-its-coca.htmlU.S. Securities and Exchange Commission. (n.d.). Spotlight on Foreign Corrupt Practices Act. Retrieved from http//www.sec.gov/spotlight/fcpa.shtml

Language Acquisition and Learning Essay Example for Free

Language Acquisition and Learning EssayThere are some(prenominal) theories as to how people acquire and learn the intricacies of words not only to communicate but excessively to communicate their ideas across an audience. As a publication of fact, most of these theories if not all of them contends with each other. The two famous contending ideas are that of the Behaviorist Theory purported by B. F.Skinner which argues that verbiage instruction is a matter of imitation, practice, reinforcement, and habit formation (Author, Year) and the Innatist Theory posited by Noam Chomsky which presents the notion of a Universal Grammar found in any human beings mind that made them cognitively capable in learning a manner of speaking (Author, Year). While both of these theories account for the similarities and differences in depression language and wink language learning, it is Stephen Krashen who showtime made a basic distinction that graduation exercise language is acquired whil e second language is learn (Author, Year).According to Krashen, to acquire a language is to understand the language just like that of a baby bird acquiring his/her original language without any conscious attention to the language form. On one hand, learning a language is to focus on the form and rules of a particular language. Aside from these basic differences in that location are also other factors that affect both first language achievement and second language learning such as the cognitive and environmental aspects.In the cognitive aspect, Chomsky said that humans in terms of language learning energize The Critical Period Hypothesis, a genetic program that contains the kinds of acquaintance and skill necessary for the learning of a language in a specific period of every humans life. This further suggests that most of humans first language endeavor happens in this period which makes it easier to learn as opposed to second language learning that will happen beyond CPH.It is argued that beyond these critical periods, it is already difficult if not impossible to acquire those language learning skills as supported by the case study of a 12-year old boy Victor who grew up in the wilderness of France without any contact with any human language but the sound of the animals and the woods (Author, Year). It is believed that second language can no loner access the innate acquisition they have when they learn their first language which clue them to rely on their other cognitive skills.The second cognitive aspect is the fellowship of a former language. Second language whether children or adults have already acquired a first language on their own that works both as an advantage and a disadvantage. It is an advantage because of the fact that they have a prior language on how languages work. It is a disadvantage in a sense that this prior knowledge would affect and influence the learners knowledge of the second language that would inevitable lead them to make in correct guesses on how the second language works.Second language learners already have cognitive maturity and metalinguistic awareness that a first language learner does not have which allows them to solve problems and submit themselves in language discussions. Moreover, there are also attitudinal and cultural differences involve in between first language acquisition and second language learning. First is the willingness to use and experiment the new language.For instance, children learning their first language would try to express themselves in different shipway sometimes in erroneous ways even when their proficiency in the language is limited. However, adult second language learners would find it stressful to not able to express themselves which inhibits them to endeavor with the language. Lastly, there is an environmental differences involved in language learning acquisition and learning.For instance, first language learners are exposed in an informal environment where parents respond to their childrens language in a natural way such as a correction based on meaning as opposed to a correction based grammar accuracy. Correction is often made by means of reaction as opposed to a second language learning setting where every rail at utterance is corrected. In this way, second language learners are deprived of the experiencing language in a documentary communication set- up which is hazardous in their learning.

Employment Law Legal Process Paper Essay Example for Free

study Law sanctioned Process Paper EssayTo handle a guardianship of diversity effectively, an employer should suffer a elemental understanding of the process and procedures used by the EEOC to enforce the federal laws that prohibit physical exercise secretion. By versed in advance what to deliver, an employer drop best prepare its defense.EEOC ProcessAny individual who relys that his or her employment rights have been break may file a charge of unlikeness with EEOC. Charges may be filed by mail or in person at their nearest EEOC office. Once an employee or applicant files a charge, the EEOC indeed serves describe on the employer, usually by mail, that a charge has been filed against them. This notice normally includes a copy of the demonstrable charge filed by the employee or applicant.All laws enforced by EEOC, except the Equal Pay Act, take on file a charge with EEOC before a private lawsuit may be filed in court. There are strict time limits within which cha rges must(prenominal) be filed. A charge must be filed with EEOC within 180 days from the date of the alleged violation, in order to protect the charging partys rights. This 180-day filing deadline is extended to 300 days if the charge also is covered by a state or local anti-discrimination law (U.S. Equal Employment Opportunity Commission).Employers must understand that the persons who evaluate and decide the government issue of employment discrimination slips (the EEOC investigator, federal or state judge, and/or jury) have keen senses of fairness and expect that employees will be treated in a fair manner. As a result, employers are uncovered to substantial liability for any acts, including perceived acts, of discrimination in the workplace. Employers should take any charge of discrimination seriously and the employer must keep in mind that, at a minimum, it needs to have a legitimate, non-discriminatory reason for taking the action in question. In addition, an employers resp onse will be evaluated by persons who have a different perspective than the employer. What may appear to an employer, as a benign, routine employment action, can be perceived by a jury as the most pernicious, discriminatory deed. With this in mind, an employer should anatomical structure its response to show that its action was not only legal, but also fair (Bureau of National Affairs, 2002). resolution the Discrimination ChargeThe filing of the charge triggers an EEOC investigation into whether or not there is reasonable stick to believe that the employer did in fact illegally discriminate against an individual. An employer may be asked to submit a written contestation of position to explain its version of events. At some point in the investigation, a fact-finding host might be held (Bureau of National Affairs, 2002). Relatively informal, a fact-finding conference is attended by the charging party, respondent and necessary witnesses. No official record is made and witnesses ar e not placed under oath. well-nigh employers bring counsel to the conference.After concluding its investigation, the EEOC makes a determination as to whether there is reasonable cause to believe that the alleged discrimination occurred. The investigation starts with a review of all documents in the employees personnel file, and should be expanded to include, among other things, a review of applicable company policies, at least one audience with potential witnesses, and a review of internal documents for any prior incidents similar to the action on which the complaint is based.The lack of effective anti-discrimination policies can be damaging to an employers case. On the other hand, a well-publicized, strictly enforced, non-discrimination polity can prove invaluable to an employer defending against a charge of discrimination. By reviewing its policies, an employer also may view that the complaining employee did not follow proper company procedure in reporting the complaint. All of this discipline can be used by the employer in responding to the complaint.A reasonable cause determination indicates that it is much likely than not that illegal discrimination took place. A no reasonable cause determination agency that the EEOC has not found sufficient evidence to support a finding of discrimination. While a no cause finding does not bar the complaining party from subsequently filing suit in state or federal court on the same claim, as a practical progeny most employees do not pursue their claims after the EEOC issues a no cause finding.If the evidence establishes that discrimination has occurred, the employerand the charging party will be informed of this in a letter of determination that explains the finding. EEOC will then attempt conciliation with the employer to develop a remedy for the discrimination (U.S. Equal Employment Opportunity Commission).If the case is successfully conciliated, or if a case has earlier been successfully mediated or settled, nei ther EEOC nor the charging party may go to court unless the conciliation, mediation, or settlement agreement is not honored (U.S. Equal Employment Opportunity Commission).If EEOC is unable to successfully conciliate the case, the agency will decide whether to bring suit in federal court. However, no statements made by any party during the conciliation process can be used in any subsequent lawsuit. If EEOC decides not to sue, it will issue a notice climax the case and giving the charging party 90 days in which to file a lawsuit on his or her own behalf (U.S. Equal Employment Opportunity Commission).CONCLUSIONEmployees who believe that they have been discriminated against by an employer, an employment agency, or a labor union have the right to file a charge of discrimination with the Equal Employment Opportunity Commission (EEOC). Employers need to ensure that discriminatory practice or action, if it did occur, is stopped, and that it does not occur again. By properly handling the ch arge at its early stages, an employer can reduce significantly, or possibly eliminate the potential liability.The Bureau of National Affairs, 2002. Retrieved kinsfolk 11, 2006, from http//www.bna.comU.S. Equal Employment Opportunity Commission. Retrieved September 11, 2006, from http//www.eeoc.gov

Internet gambling Essay Example for Free

net profit drama EssayThis document leave alone inform you about the history of internet turn, the existing issues, and a number of concerns involved with online gambling. Prior to the launching of the World Wide web in 1993 which changed the setting of gambling, multitude had to travel great distances to gamble. The worlds first virtual online casino, net Casinos, Inc. (ICI) commenced operation on August 18, 1995 with 18 oppo set casino games.Most of these online gambling companies be located outside of the U. S.to avoid government prosecution. ICI operates out of the Turks and Caicos Islands (Kish, 1999). bingle of the main reasons internet gambling started was because of costs. The value to start up an internet gambling site is nigh 1. 5 million dollars, which is half of what it costs to flecku onlyy construct a casino. ICI estimates that the comp whatever averages about a twenty four pct profit margin, versus the typical United States casino, which ranges from ei ght percent to sixteen percent of each dollar wagered (Kish, 1999).An estimated twenty million multitude are currently online with a projected one hundred sixty million online by the year 2020. The overall market for online gambling is estimated to be approximately $49 cardinal worldwide (Kish, 1999). The history of internet gambling is only a decade old, however, its history leave back on for several often. There are several existing issues facing internet gambling. The first issues we will discuss are how to regulate internet gambling.The question raised by the emergence of Internet gambling is whether old lawsbased mainly on a world of atomsare still viable, and if not, in which way the Internet should be regulated (Walther, 2000). Some scholars believe that internet gambling needs to be regulated, and of course there are those that say let the owners of the sites regulate themselves. Regulatory procedures elicit be targeted at either or some(prenominal) of the providers and the consumers of gambling services.In the case of consumers, regulation is usually implemented by age, through prohibition of the corporation of minors. Procedures might also be contrived to prohibit problem gamblers or undischarged bankrupts from engaging in gambling (Clarke, 2000). Another existing problem with internet gambling is The wire Act which was intended to support the states, territories and possessions of the United States, as well as the District of Columbia, in enforcing their respective laws on gambling and bookmaking and to cut back organized gambling activities.Subsection (a) of the Wire Act, a criminal provision, provides Whoever being engaged in the trade of betting or wagering knowingly uses a wire communication facility for the transmission in interstate or foreign commerce of bets or wagers or information assisting in the placing of bets or wagers on any sporting event or contest, or for the transmission of a wire communication which entitles the rec ipient to intoxicate money or credit as a result of bets or wagers, or for information assisting in the placing of bets or wagers, shall be fined under this title or imprisoned not more than two years, or both (Rodefer, 2003).During the House of Representatives debate on the bill, Congressman Emanuel Celler, Chairman of the House Judiciary Committee verbalize this bill only gets after the bookmaker, the gambler who makes it his business to take bets or to lay off bets. . . It does not go after the causal gambler who bets $2 on a race (Rodefer, 2003). What the government is having a problem with is that most internet gambling sites are run ran in foreign countries, and they cannot enforce this act against them. What they are trying to do is change the act to include these third parties.An example of this is the introduction of the Internet Gambling Prohibition Act of 1997 (Walther, 2000). The bill would encounter prohibited Internet gambling by extending the Wire Acts prohibitions on traditional forms of gambling by phone or wire to the Internet (Walther, 2000). This amendment would provide penalties for online bets and wagers. This so far seems to be the best solution, however ethical and moral dilemmas still rest in the detainment of our lawmakers today. The next issue facing internet gambling is taxes. This seems to be the governments biggest issue.This is because of the trillions of dollars we mentioned for profit by these online sites, government can gain significant amount of money from it. The legalization of Internet gambling may cause states to drift off some revenue generated from legalized gambling operations because many gamblers would spend their money online (Lassani, 1998). Moreover, states lose revenue by not being able to tax gamblers who win over the Internet. Gamblers who win over the Internet have an incentive not to pay taxes on their winnings because the Internal Revenue Service (IRS) lacks the resources to track online gamblers (Lass ani, 1998).The likelihood of addiction to Internet gambling among both children and adults is an extremely important concern. In relation to addiction, children are more likely to become addicted to something new than adults (Smith, 2004). For example, the video game-like nature of virtual casinos, labeled the crack cocaine of gambling, could make online gambling a temptation difficult to resist. Furthermore, the fact that the Internet gambler need not leave the comfort and privacy of his or her home could mean that an individual might become good addicted.This is the worst thing about internet gambling, because there will not be anyone to detect if a person is addicted or not. Consequently the only aid they will get is their selves, and that leaves the player au naturel(p) against the dependence of gambling. Having to go to the casino to gamble has better chances of knowing who is addicted and who is not, they have hired turn over to detect this problem, unlike the home atmosphe re. Kevin ONeill, Deputy Director of New Jerseys Council on Compulsive Gambling says The in truth threat comes from the isolation and secrecy of the betting activity itself. I call this threat the cave syndrome overdue to the gamblers isolated behavior and hidden activity (Wharry, 2001). In closing the short lived World Wide Web as created pandemonium with our lawmakers. The dilemma of how everyone interprets the Wire Act is a major concern. The efforts to amend it to make all users liable for using the websites are tiresome, and stopping foreigners from creating internet gambling sites seems never-ending since the United States cannot control them.In just over a decade there are over twenty million users, judge to increase to 160 million in the next 14 years. Its revenue is over 49 billion dollars and increasing. There are more profit margins with online gambling than the traditional casino. The cost to create a gambling web is 1. 5 million dollars compared to the 300 million to build a casino, this creates profit and increases attendance because of its trouble-free access. One important concern with internet gambling is addiction.Children are easily addicted to new things than adults and it will make it harder to control and detect gambling addiction. Internet gambling is a good creation for those people who can control themselves, but for those who cannot have a greater chance to end up bankrupt. therefore we can see from this example alone, why lawmakers are having such problems to secure the problem, do they let it stick out on or let people put themselves in jeopardy of losing everything.Michael Bolcerek the President of The Poker host said, Its a personal liberty issue with regard to how you spend your money and what you see over the Internet(Roth, 2006).References Clarke, R. (2000, December). The feasibleness of regulating gambling on the internet . Retrieved May 5, 2006, from Regulations of internet gambling Web site http//www. anu. edu. au/peop le/Roger. Clarke/II/FeasIGR. html Kish, S. (1999). An analysis of the governments role in addressing internet gambling. Betting on the Net, 51(no 2), 449-6. Lessani, A.M. (1998, May).How much do you want to bet that the internet gambling prohibition act of 1997 is not the most legal way to tackle the problems of online gambling. Retrieved May 4, 2006, from The Internet Gambling Prohibition Act An Analysis Web site http//www. gseis. ucla. edu/iclp/alessani. html Rodefer, J. (2003). Federal wire wager act. Retrieved May 5, 2006, from Gambling-Law- US. com Web site http//www. gambling-law-us. com/Federal-Laws/wire-act. htm Roth, B. (2006, April 25). Foes try to squelch online gambling. horse cavalry Ridder Tribune Business News, 1. Smith, A. (2004). Controversial and emerging issues associates with eybergambling (e-casinos). Online Information Review. 28(6), 435-443. Walther, F. M. (2000). A comparative u. s. -swiss perspective. Retrieved May 5, 2006, from Internet Gambling connect R egulatory Questions and Enforcement Problems Web site http//stlr. stanford. edu/STLR/Events/gambling/contents_f. htmlnote5 Wharry, S. (2001). E-Gambling threat worries addiction experts. You Bet Your Life, 165,325.

Analysis Of Mere Christianity By CS Lewis Religion Essay

Analysis Of Mere Christianity By CS Lewis Religion establishThe support Mere Christianity by C.S. Lewis was a very interesting. As I rootage started reading the record from the preface I found out that before C.S. Lewis published the harbour he read them or gave them to some matchless to read aloud over the radio it was said to ingest been published into three founder leave-takings the rootage one being named Broadcast talks which was aired in the year 1942. The southward one that was given on the air was Christian Behavior which aired one year aft(prenominal) in 1943.The conclusion part to the three part series was c in alled Beyond Personality which aired in 1944. The first chapter in the book was mainly slightly the Universal Law of Nature and what received cultures rise wrong and what certain right and how some cultures differ in beliefs. One of the many examples used in this chapter was that about marriage and how certain cultures allow men to assume more than one wife to that of those who alone allow only one wife. Another affair the Lewis mentions in this chapter is that of how a culture would be oddish if it didnt follow its own laws. In book one chapter 3 he explains how the only way we have sex our laws is our reactions to it and how we understand it. In chapter 4 Lewis discusses how greediness and spirits argon too conflicting habits to interpret smell which have been talked about and conflicted over eternally in view of the fact that thoughts natives begin thinking how the existence came upon to be. The authors explain greediness in the books typical common sense, the valet de chambre as we know it have until the nullify of time be, and numerical main beliefs of possibility, as well as well-known as chance, bring on the subject of adult maleity. Lying on the additional put forward, and dovetail with the authors principle about the commandment of the inwrought world, the religious world maintain that a awareness bring the creation interested in pick by means of a understandable principle of create additional cut comparable on the road to its own. Anywhere covetousness does not take for granted awareness on top of the life, everything spectral does. Lewis uses a small number of additional analogy to construct his casing. The mass of human suppose in the life of one or more gods. Lewis admit to at on its own moment human being an nonbeliever, other than subsequent to accommodating the being of immortal, he exposed a outward visual aspect of open- principaledness which permitted each and every one religion to have a quantity of fact to themselves, to a certain extent than irritating to display with the intention of all religion are incorrect in their cost increase of belief. In chapter 2 Lewis discusses the pressure group to generalize Christianity interested in a faith that worships a high-quality as well as presently idol. He argue not anything in the world is easy, as a result God cant surviv e undemanding also. A preside over perchance will appear to be a straightforward control the discussion, that at what time near look at turn elsewhere to exist complete of multifaceted stuff, complete of atom, good thing still bearing in mind the preside over involve reflect brightness ruined of things. His peak is with the intention of God, even though high-quality bent great that curved awful. In chapter 5 the startle place of restlessness is, as said by Lewis is, to be bring into being in the whole story he claim to have well-known that the ruling of natural world exists, is that human beings have a hard time following the laws, and that Jesus himself is behind the laws of our world and the human ways are useless unless more things are applied to bring humans more intact with the laws. The things that must be accomplished are to understand and live with the laws and to see, and to see that God himself is very unyielding against it, and we are qualification it more difficult for us in the future if we think theres an easier way. This part explains the importance of the 3 most(prenominal) important religions in the modern age. These three concepts are Jewish, catholic and Islamic religions which express the concept of Pantheism which is poor abbreviation meaning God is the Universe which is understood by Catholics, Jews, and Islamic people as God creating the universe and by atheist God was never real or existed. From Lewiss point of view the superior problem and obstacle about Gods issue is that people believing if God actually existed or if he never did exist. More than half of the humans in the world believe one more than one demonic figure or Gods as said by Lewis. Lewis has also mentioned at heart the book that at one point of time he was Atheist but after thinking and thinking he came to the conclusion that all religions had some sort of truth to them thus allowing him to have an open mind about all religions including and especially Christiani ty. He later explains and moves on in this chapter dictum that God may have taken sides to people in his decisions. Chapter three starts out talking and explaining the free will of man kind. This part of the story is thought to have given Jesus Christ the power and equal ness to God himself. The part that has come to shock me and many readers within the book is the idea that God came down to us in human being form as Jesus Christ to regain the love and bliss within the world. There was a point within the book where he (Lewis) argues that that all of the humans within his world has their own freedom Be arrive God himself decided that is was mandatory in a way so that all of his followers meaning us would love him with eternal love and compassion. With all that said Lewis latter(prenominal) explains that evil would have developed over time which it has and would lead to the destruction of many of Gods creations. Now to fragmentise 3, in chapter 1 of part 3 it explains the significa nce of morality, Lewis explains these 3 parts in many divergent and various ways. The first sort of morality has to do with human to human and the affinitys we have together as humans. The second point of morality is within the human himself and how he or she sets them self out. The third and last part of the morality concept is that of the human himself and the creator being God in this case and the relationship they both share as one. Lewis s problem with this concept is he has set in his mind that the only part of the morality that the humans meaning us is we only pay attention to the first part and look at nothing more than just a human to human relationship. Chapter 6 which is a brief but interesting chapter which has to do with the Christian marriages within the church. One of the very first thing Lewis speaks about and relates to is that Catholic marriage is the putting together of two people at the analogous level of spirituality and love. He also explains that divorce is very bad for the community thus cause its the taking away of the two peoples love for one anther thus breaking and tearing apart their spiritual bon with each other. Chapter 9 is based on Lewis views on how the charity can benefit how God forgives us and how the term charity does not basically mean to give or donate to the needy and or poor. Another bright point Lewis makes with in this chapter is that being charitable simply does not mean having feelings for others such as love and compassion but is said to be more than just that and is looked at basically a concern for the well being of others he later gives the example of a mother mess up and loving her daughter or son as a way of being charitable and reservation herself and him happy this is considered by Lewis to be the wrong way of being charitable. Lewis also includes in this passage saying that even though charity is not the cover of love for another it is the start in showing love and compassion for people and is much more looked upon than having hate against someone or something. Chapter 1 of book 4 explains the well stated differences between the making of and the begetting of one another. It starts off explaining the begetting by saying begetting is the identical thing as being born the same with no differences at all, and the making is closely akin(predicate) to creation of something or someone after the birth is done. The last chapter I am explaining and summarizing is book 4 chapter 3 because I believe it states a very important part of everyday life to all of us. In this chapter it is briefly explained that time is a part of our everyday life and is a concept of our world as we know it, but as said by Lewis Gods world does not revolve round time and does not exist within Heaven Which means that it is virtually meaningless to God but it is most certainly is important to us. This book was very well written even though I have only read half of this fantastic book iv actually started to fi nd this book to be a very interesting and great story as I was writing my test and going through the book the reason I find it to be interesting is because I love how it explains and takes you through the many places such as the universe as a whole and into Gods dimension which is considered to be Heaven to me and how it takes us to the physical reality of life, this concludes my essay and I hope that this book is used future(a) year because I found it to be very fascinating.